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24 Jun 2026

Practical Scrum Mastery: Beyond the Certification - Wednesday, June 24, 2026

Practical Scrum Mastery: Beyond the Certification - Wednesday, June 24, 2026

A full-day live training for certified Scrum Masters and Product Owners. Close the gap between your certification and real-world Scrum practice. AI tools, the RCCF prompt framework, and coaching leadership skills — all in one day. $299. Certificate included. Capped at 12 participants. AgileAIDev.com.

Author: Rod Claar
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21 Jul 2026

Practical Scrum Mastery: Beyond the Certification - Tuesday, July 21, 2026

Practical Scrum Mastery: Beyond the Certification - Tuesday, July 21, 2026

A full-day live training for certified Scrum Masters and Product Owners. Close the gap between your certification and real-world Scrum practice. AI tools, the RCCF prompt framework, and coaching leadership skills — all in one day. $299. Certificate included. Capped at 12 participants. AgileAIDev.com.

Author: Rod Claar
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Live Instructor-Led  |  Full Day  |  Advanced

Practical Scrum Mastery:
Beyond the Certification

You passed the exam. Now learn to run a real Sprint on a real team building a real product.

Certification proves you know Scrum. This course proves you can do it. In one intensive full day, you will close the gap between the Scrum Guide and the messy, political, dysfunctional reality of actual teams — and leave with tools, prompts, and coaching skills you can use in your very next Sprint.

📅 Full Day  |  8 Hours Live
💻 Online via Zoom
👤 For Scrum Masters & Product Owners
✅ Prerequisite: CSM, PSM, or equivalent
🎉 Certificate of Completion Included
💰 $299 per person
🔒  Reserve Your Seat — $299 View Full Agenda

✓ Small cohort  —  Capped at 12 participants for maximum interaction.   ✓ Certificate included  —  No exam. No extra cost.

Who This Course Is For

Built for Certified Practitioners
Who Are Ready to Go Deeper

This is not an introductory course. It is designed for Scrum Masters and Product Owners who have their certification and are now navigating the messy, real-world gap between knowing the framework and making it work on an actual team.

🌟

Scrum Masters

You are certified but your Daily Scrums are still status meetings, your Retrospectives produce sticky notes that go nowhere, and your Sprint Goals are just task lists with a different name. This course fixes that.

📚

Product Owners

You own the backlog but refinement feels chaotic, your acceptance criteria are vague, and you are still not sure how to say no to mid-Sprint scope changes without a political fight. This course gives you the tools and the language.

📈

Agile Coaches & Team Leads

You support Scrum teams but want a structured, practical refresh on advanced Scrum mechanics, AI tool integration, and coaching techniques you can apply immediately with the teams you serve.

✓  This IS for you if…
  • ✓ You hold a Scrum certification (CSM, PSM, CSPO, or equivalent)
  • ✓ You are actively working on or with a Scrum team
  • ✓ You want practical skills, not another theory lecture
  • ✓ You are curious about using AI tools to accelerate your practice
  • ✓ You want to become a stronger coach and servant leader
—  This is NOT for you if…
  • — You have never been through Scrum training before
  • — You are looking for certification prep or exam coaching
  • — You want a passive, lecture-only learning experience
  • — You are not currently involved with a Scrum team
⚠
Prerequisite: Active Scrum Certification Required This course assumes you have completed a foundational Scrum certification — CSM, PSM I, CSPO, or equivalent. You do not need prior AI experience. No technical background is required. You do need to be willing to be challenged on how you currently practice Scrum.

What You Will Learn

Six Outcomes. One Full Day. Real Results.

Every outcome below is drawn directly from the course content — not marketing copy. By the end of the day you will be able to do each of these things, not just describe them.

1

Close the Certification Gap

Identify where and why Scrum breaks down on real teams after certification, and apply Scrum values to address those failures directly.

2

Run Every Sprint Event with Purpose

Facilitate Sprint Planning, Daily Scrum, Sprint Review, and Retrospective at a level that produces real outcomes — not ceremony theater.

3

Build a Healthy Product Backlog

Apply the DEEP model, INVEST criteria, and outcome-based acceptance criteria to keep a backlog Sprint-ready and high quality at all times.

4

Use AI as a Force Multiplier

Apply the RCCF prompt framework to generate, evaluate, and responsibly use AI-assisted artifacts across all Scrum events — without surrendering your judgment.

5

Lead and Coach, Not Just Facilitate

Practice the four coaching stances of an effective Scrum Master, remove impediments at team and organizational levels, and speak Scrum in business terms to leadership.

6

Inspect and Adapt Yourself

Build a personal improvement habit using AI as a thinking partner and leave with one committed action for your very next Sprint.

How the Day Is Structured

Module 1
Morning

Advanced Scrum in Practice

Scrum values in action, all five Sprint Events done right, Product Backlog mastery, and the Definition of Done as a quality contract.

Module 2
Late Morning

AI Tools for Scrum Teams

The RCCF prompt framework, hands-on prompt writing, a tour of Claude, ChatGPT, Jira AI, Miro AI, and Otter.ai, plus responsible AI use.

Module 3
Afternoon

Leading, Coaching & Continuous Improvement

The four coaching stances, organizational impediment removal, working with leadership, AI-assisted personal improvement, and your committed action plan.

Ready to go from certified to genuinely effective?
🔒  Reserve Your Seat — $299

Full Day Agenda

What Happens Every Hour of the Day

Three modules. Eight hours. No filler. Every section is built around real Scrum situations, live activities, and skills you can apply in your next Sprint. Click any module to see what's inside.

📅  Day at a Glance

Morning
Module 1
Advanced Scrum in Practice
Late Morning
Module 2
AI Tools for Scrum Teams
45 min
Lunch Break
After Module 2
Afternoon
Module 3
Leading, Coaching & Improvement
Throughout
10-min Breaks
Every hour
  • ✓ The certification gap — why Scrum breaks down after the exam
  • ✓ The five Scrum values as behaviors, not posters
  • ✓ Scrum Guide 2020 — key changes most teams still haven't applied
  • ✓ Sprint Planning — writing real Sprint Goals, not to-do lists
  • ✓ Daily Scrum — who runs it and what it is actually for
  • ✓ Sprint Review — making stakeholders talk, not just watch
  • ✓ Retrospective — action items that actually happen
  • ✓ The DEEP model for a healthy Product Backlog
  • ✓ INVEST criteria — your quality filter for every story
  • ✓ Acceptance criteria in Given-When-Then format
  • ✓ Definition of Done as a living quality contract
  • ✓ Technical debt — how Scrum teams manage it, not ignore it
✎ Activities: Sprint Goal Repair Shop  •  Backlog Health Check  •  Quiz: Scrum Guide 2020  •  Quiz: Definition of Done
  • ✓ Why AI matters for Scrum practitioners right now
  • ✓ What LLMs can do — and what they absolutely cannot
  • ✓ The smart intern analogy — AI as force multiplier, not replacement
  • ✓ Where AI fits in every Scrum event
  • ✓ The RCCF prompt framework — Role, Context, Constraint, Format
  • ✓ RCCF in action — Sprint Goals and acceptance criteria live demos
  • ✓ Tool tour: Claude — reasoning, drafting, and Sprint summaries
  • ✓ Tool tour: ChatGPT — breadth, brainstorming, custom instructions
  • ✓ Tool tour: Jira AI and Confluence AI — AI in your existing workflow
  • ✓ Tool tour: Miro AI — visual facilitation for large Retrospectives
  • ✓ Tool tour: Otter.ai — meeting intelligence and action item extraction
  • ✓ AI hallucinations, bias, and data privacy — what every practitioner must know
✎ Activities: Write Your First RCCF Prompt  •  AI Tool Mapping  •  Quiz: Responsible AI Use
  • ✓ The four coaching stances — Teacher, Coach, Facilitator, Mentor
  • ✓ Coaching vs. advising — the hardest behavioral shift for new SMs
  • ✓ Powerful questions that surface impediments and drive action
  • ✓ Team-level vs. organizational impediments — who owns what
  • ✓ How to escalate impediments in language leadership hears
  • ✓ Using AI to analyze impediment patterns across Sprints
  • ✓ The SM's role in serving the organization, not just the team
  • ✓ Metrics that matter to leaders — velocity, deployment frequency, lead time
  • ✓ Protecting the team from mid-Sprint organizational pressure
  • ✓ Agile maturity — compliance vs. comprehension vs. mastery
  • ✓ Inspect and Adapt applied to yourself, not just your team
  • ✓ AI as your personal thinking partner for continuous growth
✎ Activities: Coaching Role Play  •  Personal Sprint Retrospective  •  The Struggling Sprint Scenario  •  AI Prompt Challenge  •  Your Committed Action Plan
Twelve participants maximum. Seats fill fast.
🔒  Reserve Your Seat — $299

Outcomes

Where You Are Now.
Where You Leave.

Most practitioners leave their certification course knowing Scrum. This course is about something harder — actually doing it under real pressure, with real people, on a real team. Here is what changes in one day.

—  Before This Course
  • — Daily Scrums that are really just status reports to management
  • — Sprint Goals that are nothing more than a list of tickets
  • — Retrospectives full of sticky notes that never become action items
  • — A backlog that grows but never gets healthier
  • — Feeling like a process police officer, not a servant leader
  • — No reliable way to talk to leadership in language they understand
  • — AI tools you've heard about but don't know how to use responsibly
✓  After This Course
  • ✓ Daily Scrums owned by Developers and focused on the Sprint Goal
  • ✓ Sprint Goals that drive outcomes and give the team real direction
  • ✓ Retrospectives that produce one committed improvement every Sprint
  • ✓ A backlog that is DEEP, INVEST-ready, and always Sprint-ready
  • ✓ Four coaching stances you can shift between based on what the team needs
  • ✓ Metrics and language that make Scrum's value visible to executives
  • ✓ RCCF prompting skills you can use with Claude, ChatGPT, and more — this week
3
Modules covering Scrum, AI, and Leadership
12+
Hands-on activities and live exercises
5
AI tools you will understand and be able to use
1
Committed action plan for your very next Sprint

What You Walk Away With

✓
RCCF Prompt Templates Ready-to-use AI prompt templates for every Scrum event — Sprint Planning, Retrospectives, Backlog Refinement, and more. Available at AgileAIDev.com after the course.
✓
Certificate of Completion A professional Certificate of Completion from AgileAIDev.com. No exam required. Included in your registration — no extra cost.
✓
Your Personal Action Plan One committed, specific action you will take in your very next Sprint — written and stated out loud before you leave the session.
✓
Course Resources and References A curated resource list covering the Scrum Guide 2020, INVEST criteria, backlog mastery, coaching stances, and all five AI tools covered in the course.
🌟

The certification got you in the room.
This course makes you effective in it.

Your next Sprint starts the day after this class. Every skill, every prompt, every coaching technique you practice today is usable tomorrow. No theory without application. No tools without judgment.

🔒  Reserve Your Seat — $299

Tools & Techniques Covered

The AI Tools You Will Actually Use

No prior AI experience required. In Module 2 you will get hands-on with six tools that are already changing how Scrum practitioners work — and leave knowing exactly which ones belong in your practice and why.

🤖
Claude by Anthropic

Strong at reasoning, long-form analysis, and nuanced drafting. Excellent for Sprint retrospective summaries, story splitting, and Sprint Goal drafts that actually make sense.

Sprint Goals Retro Summaries Story Splitting
💬
ChatGPT by OpenAI

The most widely adopted AI tool. Your team is probably already using it. Learn how to use Custom Instructions to set persistent Scrum context and get better results every time.

Brainstorming Lists Research
📋
Jira AI & Confluence AI by Atlassian

AI built into tools your team already uses. Summarize tickets automatically, suggest subtasks, draft meeting notes, and search your knowledge base — with zero tool switching.

Ticket Summaries Subtasks Meeting Notes
🌟
Miro AI by Miro

A game-changer for large Retrospectives. When you have 80+ sticky notes, Miro AI clusters them into themes in seconds. Always do a human pass — AI groups by keyword, not intent.

Retro Themes Mind Maps Visual Facilitation
🎤
Otter.ai Meeting Intelligence

Real-time transcription and automatic action item extraction from your Sprint events. After a Retrospective, you get a list of action items without manual transcription — always review the output.

Transcription Action Items Meeting Summaries
💻
GitHub Copilot for Development Teams

You won't use Copilot directly as SM or PO — but your Developers do. Understanding how it supports TDD and the Definition of Done helps you set expectations and reinforce code review discipline.

TDD Support Code Review Definition of Done

The Framework You Will Master

RCCF — The Prompt Framework That Gets Results

Most AI outputs disappoint because the prompt skips one of four essential elements. RCCF is the structured approach you will practice in Module 2 — and it works across every LLM you will ever use.

R
Role
Tell the AI who it is — prime it for the right perspective
C
Context
Give the situation and background — what is happening and why
C
Constraint
Set the limits — what to avoid, tone, word count, scope
F
Format
Specify the output — list, paragraph, table, bullets
⚠
Responsible AI Use Is Part of the Curriculum Module 2 covers AI hallucinations, bias, and data privacy — not as a footnote, but as a core professional obligation. You will leave knowing exactly where AI helps and where human judgment is non-negotiable. AI is your smart intern. You are still the professional.
Six tools. One framework. You leave ready to use all of them.
🔒  Reserve Your Seat — $299

Your Instructor

Taught by Someone Who Has Done the Work

Rod Claar
Rod Claar
Founder & Lead Instructor  |  AgileAIDev.com

Rod Claar has been teaching software teams how to work better for over two decades. He implemented Scrum before most organizations had heard of it, built a consulting practice around Agile and test-driven development, and has spent the last several years at the intersection of AI and Agile delivery — learning, practicing, and teaching what actually works.

Rod is not a theorist. He started his career in retail and construction before moving into software development in the mid-1990s. He went from Tech Support to Core Product Developer to Director of Development at a Seattle-area software company — and introduced Scrum to the team while he was there. In 2005 he moved into software training and consulting, and in 2008 opened his own practice focused on Scrum, Agile, and software craft. AgileAIDev.com is his current focus: helping certified practitioners use AI without weakening their teams, their judgment, or their accountability.

✓ Scrum & Agile Coach
✓ Software Trainer since 2005
✓ TDD & ATDD Practitioner
✓ AI Practitioner & Educator
✓ Founder, AgileAIDev.com
✓ University of Washington

📅  Career Milestones

1
1995 – 2005
Software Developer & Director, dSIGN — Seattle, WA
Grew from Tech Support to Core Developer to Director of Development. Introduced and implemented Scrum at the company before it was mainstream.
2
2005 – 2008
Software Consultant & Trainer — Bellevue, WA
Taught software development, test-driven development, software design patterns, and Scrum/Agile at a software consultancy in Bellevue.
3
2008 – Present
Founder, Independent Training & Consulting
Opened his own software training and consulting practice focused on Scrum, Agile coaching, TDD, ATDD, and software design patterns — teaching teams across the Pacific Northwest and beyond.
4
Recent – Present
Founder, AgileAIDev.com
Launched AgileAIDev.com to help Scrum Masters, Product Owners, and Agile Coaches use AI tools effectively — without weakening Scrum, coaching judgment, or team accountability.

Teaching Philosophy

"Real Scrum. Real Teams. Real Results. The certification got you in the room. What you do with it from here determines whether you become a truly effective practitioner."
— Rod Herrmann, AgileAIDev.com
Questions about this course? Rod reads every email personally. Reach out before you register if you have questions about fit, content, or scheduling.
✉  rod@AgileAIDev.com

HTML Module: “Proof / Trust”

  • Your approach

  • Testimonials (even if early, include 1–2 quotes or “Used in real workshops”)

Frequently Asked Questions

Questions Before You Register

Straight answers to the questions Rod gets most often before people sign up. If yours is not here, email rod@AgileAIDev.com directly.

Yes. This course is designed for practitioners who already hold a Scrum certification — CSM, PSM I, CSPO, or an equivalent credential. We do not teach the basics of Scrum here. We assume you have read the Scrum Guide and have been through foundational training. If you are not yet certified, consider starting with a CSM or PSM course first.
No prior AI experience is required. Module 2 builds from the ground up — we start with what AI is and is not, move into the RCCF prompt framework, and do hands-on prompt writing together during the session. You do not need a paid AI subscription to participate, though having access to Claude or ChatGPT during the session is helpful. Free tiers work fine.
This is a live, instructor-led, full-day online session via Zoom. The day runs approximately eight hours and is structured in three modules — Advanced Scrum in Practice (morning), AI Tools for Scrum Teams (late morning), and Leading, Coaching, and Continuous Improvement (afternoon). There is a 45-minute lunch break after Module 2 and a 10-minute break every hour. The class is capped at 12 participants to keep it interactive and allow for real discussion, coaching role plays, and live prompt-writing activities.
Your registration includes the full eight-hour live session with Rod Claar, all course activities and exercises, your Certificate of Completion, and access to the RCCF prompt templates and course resources at AgileAIDev.com after the session. There are no hidden fees and no upsells during the class. The certificate is included — no exam, no extra cost.
This course is designed as a live, participatory experience — the activities, role plays, and group discussions are a core part of the learning. A recording does not replicate that. If you cannot attend the full session, we recommend registering for a future date instead. Check AgileAIDev.com for upcoming sessions or email rod@AgileAIDev.com to be notified when a new date is added.
Absolutely. This course is built for both Scrum Masters and Product Owners. Module 1 covers backlog health, INVEST criteria, and acceptance criteria — all directly relevant to POs. Module 2 includes AI prompts specifically for backlog refinement and story writing. Module 3 covers the coaching and leadership skills that make POs more effective with their stakeholders and development teams. You will get full value from every module.
If you need to cancel, please contact rod@AgileAIDev.com as soon as possible. Cancellations made with reasonable notice can be transferred to a future session. For specific refund terms, reach out directly — Rod handles these personally and works with participants to find a fair resolution.
Yes — and it works especially well when a Scrum Master and Product Owner from the same team attend together. They share a common vocabulary and can apply the skills immediately in their next Sprint. For group registrations of three or more, or to discuss a private session for your organization, email rod@AgileAIDev.com to discuss options.
This is not a re-certification course. We do not walk through the Scrum Guide page by page or prepare you for an exam. We assume you already know the framework. What we focus on is the gap between knowing Scrum and doing it well on a real team — the dysfunction, the anti-patterns, the coaching challenges, and the leadership skills that certifications do not teach. You also leave with practical AI tools and the RCCF prompting framework, which no standard Scrum certification covers.
Still have a question? Rod reads every email personally and usually replies within one business day.
✉  rod@AgileAIDev.com

🔒  Registration Open

Your Next Sprint Starts
the Day After This Class.

Every skill you practice today is usable tomorrow. Reserve your seat now — the cohort is capped at 12 participants and fills on a first-come, first-served basis.

⚠  Small cohort — maximum 12 participants per session

Full Day Registration

$299
Per person One-time fee — no subscriptions,
no hidden charges
  • ✓Full 8-hour live session with Rod Claar via Zoom
  • ✓All three modules — Scrum, AI Tools, and Coaching Leadership
  • ✓Hands-on activities and live AI prompt-writing exercises
  • ✓RCCF prompt templates for every Scrum event
  • ✓Certificate of Completion — no exam, included in registration
  • ✓Course resources and reference list at AgileAIDev.com
  • ✓Your personal committed action plan for your next Sprint
🔒  Reserve Your Seat — $299 ←  View Full Agenda

✓ Prerequisite: Active Scrum certification required (CSM, PSM, CSPO, or equivalent).   ✓ No AI experience needed.   Questions? Email rod@AgileAIDev.com

🏫
Live Instructor-Led Not a recording. Not self-paced. Rod teaches every session personally via Zoom.
👥
Capped at 12 Small cohort means real discussion, real role plays, and time for your questions.
🎉
Certificate Included Professional Certificate of Completion from AgileAIDev.com. No exam. No extra cost.
✉
Questions Welcome Email rod@AgileAIDev.com before you register. Rod replies personally within one business day.

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